AIMMS, a software provider in enterprise optimization and decision intelligence software, has been acquired by GRO, a software-focused private equity firm with a strong track record of scaling high-potential B2B software companies. This marks a new chapter in AIMMS’s journey centered on accelerating growth, strengthening innovation, and extending global impact.
For more than 35 years, AIMMS has helped some of the world’s leading organizations make smarter decisions through powerful optimization technology and deep industry expertise. From strategic modeling and scenario planning to supply chain design, AIMMS has empowered customers to make confident, data-driven decisions in increasingly complex environments.
GRO brings extensive experience in supporting software companies like AIMMS as they grow and scale. With a hands-on approach, GRO supports businesses in expanding go-to-market strategies, building high-performing teams, and unlocking operational efficiency to drive long-term growth.
“We’re excited to welcome AIMMS into the GRO portfolio,” said Maxwell Veyhe, Partner at GRO. AIMMS has deep domain expertise, strong modeling and supply chain planning products, and serves a clear market need. We see significant potential to scale its impact by strengthening commercial capabilities, expanding internationally, and supporting the team in realizing their long-term vision.”
This partnership comes at a pivotal moment in our journey. The demand for data-driven decision-making tools is accelerating, and AIMMS is uniquely positioned to meet that demand across industries. With GRO’s backing, AIMMS plans to accelerate product development, expand into new markets, and invest in capabilities that increase business value for its growing customer base.
“Partnering with GRO represents a major opportunity to elevate our vision and broaden our reach,” said Roland Slot, CEO at AIMMS. Their deep experience in scaling complex software businesses and strong strategic support make them an ideal partner for our next phase. We chose to partner with GRO because of our shared leadership values and strong cultural alignment.”
Together with GRO, we look forward to accelerating our impact across industries and continuing to shape the future of optimization.